Nehlsen Notebook

Social Media 101 for Small Businesses – Part One

By Lee Brinckley - Web Marketing Director

Recently, I spoke at the Bettendorf Chamber of Commerce “Knowledge at Noon” on the subject of using social media for business (Social Media 101). It was the highest attendance for the chamber event with over 50 attendees. I made several new connections and met some wonderful people.

During the course of the speech, the attendees learned the following about social media:

  1. What is social media?
  2. Social media “lingo”
  3. Myths about social media
  4. Why businesses should engage in social media
  5. Which social media platform(s) to use

Throughout the presentation I provided real-life examples of corporations to small businesses using social media effectively. Included in those examples were The Home Depot and Johnnie’s Meat Market.

Below is part one of six videos of the presentation. If you have any questions about social media and using it as a marketing tool for your business, please contact me at lee@ncpr.com or 309.736.1071. Social media marketing is expected to grow exponentially in 2010. Now is the time to understand and jump on the bandwagon.

Lee Brinckley
Posts: 11
Comment
Thank you
Reply #2 on : Mon January 18, 2010, 09:41:49
Paul, Thank you!

Parts 2-6 will be added this week. I will let you know when I get each one uploaded.
Paul Szymczak
Posts: 11
Comment
Social Media - Part I
Reply #1 on : Fri January 15, 2010, 16:11:40
BRAVO! Lee, you were great. I'm so glad you recorded your presentation and make it available to on-line. How do I find parts II through VI?

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